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We're here for the dogs, not the advertising.

SuperDogs is more than just a store – we believe that every dog ​​deserves the best care. Our mission is to provide quality food and cosmetics for owners who care about the health and happiness of their pets.

Always there for you with advice and the best products

Free individual consultations – as many as you need

Selected for happy dogs

Why SuperDogs?

Premium quality

carefully selected manufacturers of food, cosmetics and accessories, only what we would give to our dogs

An origin you trust

transparent origin of products

Proven effect

Results you see

Health

Food with care and understanding

We offer only foods with high-quality ingredients, grain-free and gluten-free, to make every meal a pleasure and a treat.

Care

Beauty and care for all

Our cosmetic line offers products that not only nourish your dog's skin and coat, but also take care of the groomer's hands. All products are developed with attention and responsibility to the environment, because we believe that good care starts with nature.

love

The dogs of SuperDogs

Meet the dogs behind SuperDogs. All of them have been serving the community for over 10 years as therapy dogs. They test, inspect, and sometimes just enjoy life – thanks to the products we carefully select.

About us

We care like you do.

We don't just sell products - we offer trust and peace of mind. We believe that true care begins with love and responsibility. At SuperDogs you will find not only food and cosmetics, but also a partner who understands how important your dog is to you.

proven over time

We are proud to work with the best brands in the pet world
Горди сме да работим с най-добрите марки в света на домашните любимци
We are proud to work with the best brands in the pet world
We are proud to work with the best brands in the pet world
We are proud to work with the best brands in the pet world
We are proud to work with the best brands in the pet world

I am very pleased!!! The products are high quality and selected with care for the health of our pets. The delivery is fast and hassle-free. However, the biggest impression I had was the attitude – the owner is extremely kind, always answers questions and gives valuable advice. It is obvious that she does everything with love for animals and attention to customers.
I highly recommend!

Nina Dobreva

Highest quality food and cosmetics. I am extremely satisfied and I saw the result very quickly. My dog ​​likes every flavor of the brand, and this is very indicative, given her whims! I highly recommend! You will find a professional who will advise you according to your needs! TOP!!!

Krasiyana Mihailova

Wildborn's pelleted food is very popular with our furry family member. We have tried almost all the types that are suitable for him, he eats them all without fail and without any additional bonuses in the bowl.

Milena Kirovska

• WILDBORN – irresistible food, recognized by 5 bobtails of different ages and with individual needs. Incredible taste, quality and care for internal balance.
• H-PROJECT LINE is the perfect cosmetic care for external balance and vision – fur, eyes, ears.
In SUPERDOGS.BG, I found not just a supplier, but a perfect consultant in the field of canine science.

Emil Simeonov

Using quality food and cosmetics is key to maintaining the good health of my dogs, and Superdogs.bg has definitely made sure to offer just that.

Irena Ivanova

From treats to kibble, our furry friend is a fan of everything he's tried from the Wildborn brand.

Georgi Vazharov

We have been using Wild Born products for a long time and we are more than satisfied! The food is of exceptional quality – the ingredients are natural, without unnecessary additives, and our dog's coat became shinier and softer after just a few weeks. His appetite has also improved, and his digestion is perfect.

Desislava Petrova

I am especially impressed with the cosmetic line – the shampoos and conditioners smell nice, don't irritate the skin, and wash off easily. After a bath, the coat stays fresh and smells clean for days!

It's definitely clear that the products are created with care and attention to pets. I'm glad we found a brand we can completely trust.
I highly recommend it to all owners looking for the best for their four-legged friend!

A happy dog ​​makes the world a better place

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